New Products & Services



ICaps MV multivitamin gives patients an optimal combination of vitamins and nutrients for complete eye and body health, says Alcon. This product is the first AREDS-based formulation to also contain 23 essential ingredients for the body. With 10 mg of lutein and zeaxanthin, ICaps MV may help reduce the risk of the progression of age-related macular degeneration and is formulated without beta-carotene, the preferred formulation for patients who smoke.

Alcon Laboratories
Phone: (800) 862-5266

Eschenbach's Color ELG provides 3 different viewing options.


Eschenbach's Color ELG is a video magnifier that is easy-to-use and economical. Requiring the use of only 3 buttons, the ELG connects to a television using video input jack and provides between 5x-70x magnification depending on the size of the television screen. More importantly, the ELG provides 3 different viewing options: color, black and white and reverse polarity (white on black).

Phone: (800) 487-5389


Nidek Inc. MC-300 Multicolor Laser Photocoagulator System is an advanced multi-color (red, yellow and green) diode-pumped solid-state laser system. The laser delivers 3 unique laser wavelengths - 659, 561 and 532 nm - ideal for retinal applications, disease treatments and management, says Nidek.

The MC-300 is an advanced multi-color diode-pumped solid-state laser system.

The MC-300 features advanced software technologies for accurate and precise energy delivery to the retina. In addition, with SOLIC Technology, the new system features digitally controlled instant duty cycles, permitting the laser to be used at rapid speeds and high powers for extended periods of time without failure and energy decay. The MC-300 laser can be mounted for slit-lamp delivery and requires a standard electric outlet.

Nidek, Inc.
Phone: (800) 223-9044


OmniMD, a developer of HIPAA-compliant healthcare solutions, introduces the Medcin clinical engine in its Specialty electronic medical records (EMR) product. Medcin includes more than 270,000 clinical data elements covering symptoms, history, physical examination, tests, diagnoses, and therapy. Medcin has evolved over 26 years, in collaboration with physicians on staff from Cornell, Harvard, Johns Hopkins, and other medical centers.

Driven by Medcin, OmniMD's Specialty EMR offers a tool that allows healthcare providers to create and maintain electronic documentation of each patient encounter. Physicians can record patient data using an intuitive point-and-click system to create a well-structured and comprehensive medical record. Users also have the flexibility to include their own custom data sets and templates.

Phone: (914) 332-5590


Advertising and marketing for medical practices has been made easier by using, an online resource for creating personalized materials. offers hundreds of online templates that help users create marketing pieces and practice development tools. The company's services are available as a subscription-only online service. A complete line of ophthalmology materials is available.

The site features a complete section of practice development tools that include sample letters for managing patient contact/follow-up, PowerPoint educational materials, and corporate and word-of-mouth referral campaigns.

Marketing materials available include print ads, brochures, newsletters, postcards, posters, counter cards, radio and television spots, website copy, and even an image library. Fulfillment features economical and quick turnaround on printing, addressing and mailing to prospective patients, says
Phone: (417) 447-5050